Brand Reputation

Access Cyabra's reports for detailed insights on digital threats, social trends, and strategies for effective online engagement and security!

Viral Backlash Hits American Eagle Ad

July 30, 2025

Cyabra uncovered how fake accounts on TikTok and a controversial slogan turned a fashion campaign into an online firestorm.

#Brand Reputation, Threat Actors

Air India’s Crisis Hijacked by Coordinated Fake Accounts

July 16, 2025

Cyabra unveiled how a network of fake accounts pushed critical narratives and manipulated public discourse to damage Air India’s reputation following the June 2025 crash.

#Brand Reputation, Threat Actors

Unmasking the Bot-Driven Boycott Of Amazon

June 25, 2025

Following Amazon’s decision to end its DEI programs, Cyabra uncovered a fake network fueling viral boycott campaigns and distorting public opinion online.

Line graph of social media sentiment toward Amazon from February to May 2025 showing two sharp spikes in negative activity, the first rising 905% in late March and the second surging 26,500% in late May, with engagement count of 1,984 and potential reach of 1.7 million views

#Brand Reputation, Stocks, Threat Actors

Exposing the Network Behind Anti-Uber Attacks

June 18, 2025

Amid growing backlash, Cyabra uncovered a coordinated fake campaign designed to discredit Uber and fuel the boycott across social media.

Collage of tweets criticizing Uber and calling for a boycott, each overlaid with a red FAKE stamp

#Brand Reputation, Threat Actors

Tariffs and Their Impact on International Brand Reputation

May 26, 2025

Following the new US tariffs, Cyabra uncovered a massive fake campaign promoting purchases directly from China.

#Brand Reputation, Stocks, Threat Actors

Targets DEI Decision and The Inauthentic Backlash

May 5, 2025

Following Target's decision to scale back its DEI initiatives, Cyabra exposed a wave of inauthentic activity fueling outrage and economic threats.

Line graph of Target-related social media sentiment showing a 764% spike in late January 2025; metrics boxes list 2,262 engagements and 3,054,000 potential views, with two example tweets labeled fake beneath the chart

#Brand Reputation, Stocks, Threat Actors

Cyabra Named Innovation Leader by Frost & Sullivan: Full Report

April 23, 2025

Frost & Sullivan analyzed the social media intelligence (SOCMINT) market and, based on its findings, recognized Cyabra with the 2025 North American Technology Innovation Leadership...

Cyabra named 2025 Technology Innovation Leader by Frost & Sullivan, recognizing best practices in North American social media intelligence solutions

#Brand Reputation, National Security, Threat Actors

Fake Campaign Targeting Ninestar Studios on X

April 14, 2025

Cyabra uncovered a coordinated disinformation campaign designed to undermine Ninestar Studios’ reputation.

Network map showing clusters of coordinated accounts alongside example boycott posts flagged as fake in the Ninestar Studios disinformation campaign

#Brand Reputation, Threat Actors

A Coordinated Fake Campaign Targeting Tesla

March 25, 2025

Cyabra uncovered an orchestrated campaign aimed at manipulating Tesla’s stock.

Line chart comparing authentic and inauthentic social media profiles involved in a Tesla smear campaign, highlighting 7,876 total profiles with 37% inauthentic, example bogus tweets labeled FAKE, and a note of 6.78 million potential views

#Brand Reputation, Stocks, Threat Actors

The “Economic Blackout” Boycott: A Cyabra Research

March 6, 2025

Cyabra uncovered fake profiles amplifying #EconomicBlackout hashtag to attack major brands such as Amazon, Target, Best Buy and Walmart.

#Brand Reputation, Stocks

State Farm: Misinformation and Reputation Damage After Wildfires

February 13, 2025

Cyabra uncovered a huge wave of misinformation accusing State Farm of having "prior knowledge" of the wildfires.

Facebook post by a user suggesting State Farm knew of upcoming California wildfires, featuring a news link titled “State Farm Canceled Many Calif. Policies Before Fires” with a photo of a car in front of raging forest flames

#Brand Reputation, Stocks

Starbucks – Fake Profiles And Negative Narratives Analysis

January 20, 2025

Cyabra analyzed online discourse around Starbucks to identify fake accounts, negative narratives, key influencers, and how the brand stands among its competitors.