Pride Month and Rainbowashing

Consumer rage grows as brands celebrate Pride Month while supporting anti-LGBTQ politicians.

Sentiment analysis and hashtag analysis of brands celebrating Pride Month while supporting anti-LGBTQ politicians and organizations, which were exposed on social media and found themselves blamed for Pinkwashing and facing major consumer hate as a result.

#Brand Reputation

Share this report
US dollar bills scattering across rainbow flag stripes, symbolizing brands profiting from Pride Month
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Brand Reputation & Crisis Management – Bud Light

June 9, 2023

Cyabra researched the coordinated boycott against Bud Light.

#Brand Reputation

German Election Interference: Fake Profiles Promoting AfD

February 20, 2025

Over 1,000 fake profiles artificially boosted support for the far-right party AfD, spreading hundreds of misleading posts, attacking political opponents, and amplifying pro-AfD narratives. 

Composite visual of a social media post by a blond female politician with German text, paired with a circular network diagram of green and red dots representing online accounts and multiple comment snippets marked “FAKE,” illustrating suspected coordinated inauthentic activity

#Elections, National Security, Threat Actors

Tiffany & Co. Targeted by Massive Fake Profile Networks

November 19, 2025

Cyabra identified that over one-third of accounts discussing Tiffany & Co. were fake, using coordinated narratives to manipulate brand sentiment

#Brand Reputation, Threat Actors