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Sampling the online conversation regarding Aldi showed that overall the brand is discussed in a positive light on social media. Some 2.5% of accounts taking part in the conversation were inauthentic, which puts Aldi second only to Lidl, which attracted 3.6% inauthentic content. However, fake profiles had as significant an impact on the discourse as authentic profiles. The brand in this sector with the most exposure to customers is Walmart.
Cyabra is a social threat intelligence company.
Cyabra uncovers threats to your company, product, people, and places by exposing disinformation and taking down malicious actors and bot networks online.
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