PR Misconceptions – Posting Times
Individual brand analysis of customers’ social activity identifies optimum times for posting.
While most brands post their social content during convenient office hours, these are rarely the optimal times for content to be seen. Analysis of customer peak online activity on different platforms for three brands—Heineken, Lego and Google—shows that the ideal posting profile can vary wildly from brand to brand and platform to platform.
#Brand Reputation
Related reports
Executive Protection – Apple
May 11, 2023
Cyabra identified an account that has repeatedly threatened to kill Apple CEO.

CNN Social Media Analysis
July 2, 2022
An analysis of inauthentic accounts leading conversations about CNN on social media.

Propaganda and Fake News – Yala News
April 23, 2023
Cyabra discovered that many profiles that interacted with Yala News were fake.
