Online profiles spread extremist content against Smithfield Foods prior to protests.
Cyabra identified calls for protest against Smithfield Foods circulating on Twitter. The user’s harmful content increases the risk for raised tension at the protests. Cyabra was able to discover the negative comments, some of which posed a serious threat of damage to the brand’s reputation.
#harmful content, protests, social risk
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Cyabra is a social threat intelligence company.
Cyabra uncovers threats to your company, product, people, and places by exposing disinformation and taking down malicious actors and bot networks online.