Over the past two years, Cyabra has conducted a thorough investigation into the activation methods and strategies of fake campaigns originating from three key regions: the Gulf countries, China, and Russia.
Cyabra uncovered fake campaigns that focused on Iran, Moscow, Hamas, and others, with an overall potential reach of 569.9 million views.
This research aims to analyze the different techniques of state-backed fake campaigns and uncover the agenda behind foreign influence operations, to better understand the global security risk they create.
Sony's decision to phase out physical PlayStation discs activated a pre-organized movement, attracted coordinated inauthentic amplification, and generated over 100 million views before the brand had responded.
Cyabra's analysis found a coordinated network of inauthentic accounts amplifying election fraud claims following a ballot paper shortage during South Korea's June 3 elections.
Cyabra's analysis of the boycott targeting five major U.S. retailers found inauthentic accounts padding volume and hopping between brands, without manufacturing the underlying anger.
