TF2 – Fake Activity Analysis

June 3, 2024

Cyabra analyzed the sentiment and fake accounts discussing TF2 on X.

Calls to save TF2 emerged on X as users were increasingly frustrated by the game's involvement of bot players, which disrupts the experience for real players.

Cyabra detected that 16% of this discourse was generated by fake profiles who posted with the hashtags, #savetf2 and #fixtf2. Their posts had the potential to reach over 5 million views.

#Brand Reputation

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Cyabra dashboard table listing Twitter profiles and #FixTF2 tweets, with columns for author, network, sentiment, authenticity labels marked inauthentic, and tweet snippets
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