The Netflix Effect

A study of social trends that followed the most successful Netflix shows.

Any new Netflix hit is followed by massive hype, raising public interest in everything even remotely related to the show. Cyabra analyzed some of the Netflix Effects hypes of the last years to find out which of them peak and die out after everyone has finished binging the show, and which truly change consumer habits. 

#Netflix, Social Media, Streaming

Related reports

Moscow Terror Attack

March 28, 2024

Cyabra categorizing profiles based on their authenticity and grouped them into communities by connections and shared behaviors.

#Disinformation, Inauthentic Accounts, malicious actors, Misinformation

Mondelēz

November 18, 2022

An analysis of snack foods company Mondelēz, including sentiment and comparative analysis.

#Brand Awareness, Brand Reputation, Brands, Social Listening, Social Media

Ecuador Protests

June 2, 2022

Inauthentic users on Twitter shared negative and harmful content against Ecuadorian protesters.

#harmful content, protests, Social Media