The Netflix Effect
A study of social trends that followed the most successful Netflix shows.
Any new Netflix hit is followed by massive hype, raising public interest in everything even remotely related to the show. Cyabra analyzed some of the Netflix Effects hypes of the last years to find out which of them peak and die out after everyone has finished binging the show, and which truly change consumer habits.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports

State Farm: Misinformation and Reputation Damage After Wildfires
February 13, 2025
Cyabra uncovered a huge wave of misinformation accusing State Farm of having "prior knowledge" of the wildfires.

Pride Month and Rainbowashing
June 18, 2022
Consumer rage grows as brands celebrate Pride Month while supporting anti-LGBTQ politicians.

