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Why Do Fake Profiles Exist, and What Do They Want?

Why Do Fake Profiles Exist, and What Do They Want?

3 key reasons for the presence of inauthentic profiles on social networks Written by Cyabra’s analyst, Dean Shoshana Fake profiles and bots on social media have been making the news…

Misinformation Monthly – February 2023

Misinformation Monthly – February 2023

Each month, our experts at Cyabra list some of the interesting articles, items, essays and stories they’ve read this month. Come back every month for the current misinformation, disinformation, scams…

Why #DiedSuddenly Won’t Die Out, Part 1: From Movie to Movement

Why #DiedSuddenly Won’t Die Out, Part 1: From Movie to Movement

Covid-19 conspiracy theories have existed for almost as long as the pandemic itself, and spread into mainstream media towards the end of 2020, with the mass production and worldwide distribution…

Engagement vs. Exposure: Social Media Misconceptions

Engagement vs. Exposure: Social Media Misconceptions

What’s the difference between exposure and engagement, and which of them is more important for your brand? In this series, our experts at Cyabra present you with marketing misconceptions regarding…

No Brand’s an Island: the Epstein List Scandal

No Brand’s an Island: the Epstein List Scandal

What do Balenciaga, Disney, Tom Hanks, and Hillary Clinton all have in common? In the last month, they were all blamed for being part of a conspiracy that keeps snowballing,…

Social Diffusion: Why Do We Believe Fake News?

Social Diffusion: Why Do We Believe Fake News?

Written by Cyabra’s analyst, Dean Shoshana Every post we’re writing has the potential to be exposed to hundreds of thousands of people. Those people could potentially take action following what…