Engagements Vs. Exposure – 5 PR Misconceptions
An analysis of common PR Misconceptions on social media.
Cyabra analyzed PR misconceptions with examples of the difference in engagements and exposure. The examples consist of discussion of different companies on social media and how many interactions the posts got versus how many profiles were reached.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports
The Netflix Effect
August 18, 2022
A study of social trends that followed the most successful Netflix shows.

The Vladimir Putin Interview
February 28, 2024
Cyabra examined the connections and similarities among the fake accounts to identify any coordinated activity.

Online Front Lines: Iran’s Bot Strategy
April 17, 2024
Investigation targets fake accounts manipulating Iran-Israel conflict discourse, analyzing methods and impact.

