Insider Threats – Toyota

February 1, 2023

Discovery of former Toyota employee sharing harmful content to the brand's reputation.

Cyabra discovered a threat actor identifying as a former Toyota employee, posting content criticizing the brand. The content posted provided negative details of employee treatment with the intention of harming the brands reputation. The profile has the ability to reach over 6,000 Twitter users and expose them to the offensive content. 

 

#Brand Reputation

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Tweet by a former Toyota Group employee alleging the company treats workers like disposable parts and positions itself in right-to-work states to keep union membership low, posted on Feb 22 2023
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