Netflix Brand Analysis

A study of Netflix’s social media image, including sentiment and comparative analysis.

A deep analysis of Netflix and competitors on social platforms discovered negative sentiment regarding Netflix, mostly related to high subscription prices and low quality movies. Over 12% of the activity was inauthentic. The report also includes comparative analysis of Amazon Prime and Disney Plus.

#Brand Reputation

Share this report
World map displaying density of social media conversations about Netflix, purple circles indicating volume across different countries on a purple gradient background
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Profiles of Influence: Disinformation and the Charlie Kirk Assassination

September 18, 2025

Cyabra's analysis uncovered how fake accounts shaped the digital aftermath of Charlie Kirk’s assassination, spreading negative narratives to millions worldwide.

#National Security, Threat Actors

Russian Bots

April 2, 2024

Cyabra determines the proportion of fake Twitter (X) accounts discussing Ukraine in December.

Network visualization of online bot clusters showing three fake anti-Ukraine campaigns directed at Israeli, U.S.-Israeli, and French audiences

#National Security

Phantom Fans Influencing the ESPN Conversation

July 29, 2025

Cyabra revealed that 41% of anti-ESPN discourse came from fake profiles, which reached an estimated audience of 150,000.

#Brand Reputation, Threat Actors