Netflix Brand Analysis

A study of Netflix’s social media image, including sentiment and comparative analysis.

A deep analysis of Netflix and competitors on social platforms discovered negative sentiment regarding Netflix, mostly related to high subscription prices and low quality movies. Over 12% of the activity was inauthentic. The report also includes comparative analysis of Amazon Prime and Disney Plus.

#Brand Reputation

Share this report
World map displaying density of social media conversations about Netflix, purple circles indicating volume across different countries on a purple gradient background
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Abortion Misinformation on Social Media

July 2, 2022

Identifying harmful disinformation following The Supreme Court’s overturning of Roe v Wade.

Three TikTok posts promoting unproven herbal abortion methods: a pregnant person recommends pennyroyal and mugwort tea, a text slide lists multiple herbs such as mugwort, fleabane, cotton root bark and tansy, and another user in a car endorses black cohosh

#National Security

Disinformation Brand Reputation – WalletInvestor

May 11, 2023

Cyabra identified a bot account that spreads disinformation about WalletInvestor.

Tweet by user Vendetta warning investors about WalletInvestor, alleging the service charges a $1 signup fee followed by a yearly charge with no refunds, accompanied by a placeholder graphic stating 'File not found'

#Brand Reputation

How Fake Accounts Fueled the De Beers Backlash

August 17, 2025

Cyabra's technology revealed fake profiles shaping global criticism of De Beers.

#Brand Reputation, Threat Actors