PR Misconceptions – Posting Times
Individual brand analysis of customers’ social activity identifies optimum times for posting.
While most brands post their social content during convenient office hours, these are rarely the optimal times for content to be seen. Analysis of customer peak online activity on different platforms for three brands—Heineken, Lego and Google—shows that the ideal posting profile can vary wildly from brand to brand and platform to platform.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports
How Inauthentic Networks Fueled Indonesia’s Unrest
September 3, 2025
Findings from Cyabra uncover widespread fake profiles manipulating discourse and fueling polarization during Indonesia’s protests.
Bot Activity Accelerates the DEI Boycott Against Major Brands
December 1, 2025
Cyabra's analysis reveals significant inauthentic activity fueling the holiday boycott against Amazon, Target, and Home Depot.
German Election Interference: Fake Profiles Promoting AfD
February 20, 2025
Over 1,000 fake profiles artificially boosted support for the far-right party AfD, spreading hundreds of misleading posts, attacking political opponents, and amplifying pro-AfD narratives.
