Shell Social Media Analysis

Competitor analysis for Shell and its main rivals, and analysis of results.

Rising gas prices have been on the minds of many Americans this year, as reflected in the social conversations regarding Shell and its competitors. While there were no calls for boycotts, and no significant negative sentiment toward the brand, social users commented frequently on the rise in dollar price of gas, particularly during the holidays.

#Brand Reputation

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Table showing Shell scoring 8 overall, outperforming BP 2, Chevron 5 and Exxon Mobil 2 in price, service and online presence ratings
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