State Farm: Misinformation and Reputation Damage After Wildfires
Cyabra uncovered a huge wave of misinformation accusing State Farm of having "prior knowledge" of the wildfires.
Cyabra's analysis of online discourse following the LA wildfires uncovered misinformation and conspiracy theories damaging State Farm's reputation – including claims that the company had "prior knowledge" of the disaster.
As negative discourse surged, reaching millions of engagements and billions of potential views, State Farm attempted to control the narrative – but its crisis management strategy backfired.
#Brand Reputation, Stocks
Fill up the form below and receive the full report directly to your inbox
Related reports
Ecuador Protests
June 2, 2022
Inauthentic users on Twitter shared negative and harmful content against Ecuadorian protesters.
Bot Networks Amplify Controversial US Influencers
May 6, 2024
Cyabra analysis of high fake follower rates and interactions on influencer posts.
Impersonation – Bank of America
May 11, 2023
Cyabra discovered 7 identical accounts impersonating Bank of America’s customer service.
