Boycott Woolworths – Fake Activity Analysis
Cyabra identified the involvement of fake accounts surrounding the boycott of Woolworths.
After calls for the boycott of Woolworths surfaced on X, Cyabra identified the involvement of fake accounts in the online discourse.
16% of the conversation on X was generated by fake accounts which manipulated the discourse surrounding the brand and had the potential to reach 1,234,000 views.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports
Netflix Fake Campaign
April 30, 2024
Investigation into fake X accounts discussing Netflix, assessing impact and coordination.
Online Manipulation Ahead of Australia’s 2025 Elections
April 21, 2025
Cyabra analyzed online conversations ahead of Australia’s federal elections and uncovered fake profiles attempting to influence voters.
Fake News – Gaza Hospital Bombing
October 24, 2023
Cyabra analyzed fake profiles accusing Israel for bombing a hospital in Gaza.
