Ozempic Social Media Analysis

Cyabra determined the impact of fake profiles discussing Ozempic online.

Cyabra uncovered fake accounts spreading negative content against the medicine, discussing its side effects, and speculating which celebrities are using it.

The fake accounts dominated the conversation with the potential to reach 5.9 million views.

 

 

#Brand Reputation

Share this report
Collage of tweets displaying celebrity images and headlines warning about the Hollywood trend of ‘Ozempic face’
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Brexit Disinformation Campaign

January 2, 2020

Analysis of fake accounts discussing Brexit and the harm of negative messaging.

Retweeted tweet criticizing Brexit, featuring a stylized Union Jack overlaid with the words “BREXITEERS YOU OWN IT”

#National Security

Tariffs and Their Impact on International Brand Reputation

May 26, 2025

Following the new US tariffs, Cyabra uncovered a massive fake campaign promoting purchases directly from China.

Cluster visualization of social media conversations about tariffs and brand reputation, with circles sized by engagement and colored red or green to indicate sentiment; top banner displays 927 engagements and 1.4 million potential views

#Brand Reputation, Stocks, Threat Actors

Impersonation and Phishing – KuCoin

February 1, 2023

Uncovering fake accounts impersonating KuCoin’s brand, and halting the hidden agenda.

Fake Twitter account impersonating KuCoin’s CEO displays a phishing link alongside a Chrome red warning page that labels the destination site as deceptive

#Brand Reputation