McDonald’s – Social Media Analysis
Cyabra analyzed the main narratives and fake accounts contributing to negative sentiment around McDonald's.
Cyabra determined that 36% of the conversation surrounding McDonald's on X and Facebook was negative and had the potential to reach 1 billion views.
The fake profiles also called for boycotting the fast food chain on X due to their business ties with Israel. These posts had the potential to reach 732,000 views.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports
Finding two main characteristics of how to identify an effective fake account
May 21, 2024
Cyabra determined characteristics of fake accounts capable of reaching large audiences.
The Digital Battlefield: Venezuela, the U.S., and the Fight for Narrative Power
September 7, 2025
Cyabra uncovered coordinated fake campaigns infiltrating Venezuela–U.S. conversations, blurring truth and driving geopolitical influence.
Insider Threat – Facebook
April 1, 2023
Uncovering of a threat actor sharing anti-LGBTQ agendas and other offensive content.
