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McDonald’s – Social Media Analysis

Cyabra analyzed the main narratives and fake accounts contributing to negative sentiment around McDonald's.

Cyabra determined that 36% of the conversation surrounding McDonald's on X and Facebook was negative and had the potential to reach 1 billion views.

The fake profiles also called for boycotting the fast food chain on X due to their business ties with Israel. These posts had the potential to reach  732,000 views.

 

#Brand Reputation

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