Netflix Brand Analysis

August 18, 2022

A study of Netflix’s social media image, including sentiment and comparative analysis.

A deep analysis of Netflix and competitors on social platforms discovered negative sentiment regarding Netflix, mostly related to high subscription prices and low quality movies. Over 12% of the activity was inauthentic. The report also includes comparative analysis of Amazon Prime and Disney Plus.

#Brand Reputation

Share this report
World map displaying density of social media conversations about Netflix, purple circles indicating volume across different countries on a purple gradient background
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Impersonation and Phishing – Bank Negara Indonesia

March 30, 2023

An analysis of fake profiles impersonating Bank Negara's customer service pages.

Comparison of Bank Negara Indonesia genuine customer care Twitter profile and a fake impersonator account, with green and red headers marking real versus imposter

#Brand Reputation

Brexit Disinformation Campaign

January 2, 2020

Analysis of fake accounts discussing Brexit and the harm of negative messaging.

Retweeted tweet criticizing Brexit, featuring a stylized Union Jack overlaid with the words “BREXITEERS YOU OWN IT”

#National Security

Lithuanian-Russian Relations

May 1, 2024

Cyabra analyzed the narrative around Lithuanian-Russian relations on Facebook and X.

Diagram illustrating coordinated bot campaigns featuring colored network clusters of fake accounts, a sample fake profile with map, a propaganda post labelled NATO vs Russia, and a table listing suspicious profiles and networks

#National Security