RipCurl Boycott

Fake campaign of fake accounts calling to boycott the brand.

Goal: assess the extent of online discussions criticizing RipCurl, as well as identify the activity of fake Facebook and Twitter accounts involved in these conversations and evaluate the impact of their activities.

#Brand Reputation

Share this report
Line chart depicting a 424% surge in online mentions of Rip Curl from Jan 21–27 2024, above thumbnails of viral social media posts advocating a boycott of the surf brand
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

2024 United Kingdom Elections

May 16, 2024

Cyabra determined the proportion of fake accounts discussing upcoming UK elections.

#Elections

The Manufactured Outrage Around Swatch

August 27, 2025

Cyabra identified coordinated inauthentic behavior shaping the online narrative following Swatch’s controversial ad campaign.

#Brand Reputation, Threat Actors

Exposing the Network Behind Anti-Uber Attacks

June 18, 2025

Amid growing backlash, Cyabra uncovered a coordinated fake campaign designed to discredit Uber and fuel the boycott across social media.

Collage of tweets criticizing Uber and calling for a boycott, each overlaid with a red FAKE stamp

#Brand Reputation, Threat Actors