Social Risk Analysis – Smithfield Foods
Online profiles spread extremist content against Smithfield Foods prior to protests.
Cyabra identified calls for protest against Smithfield Foods circulating on Twitter. The user's harmful content increases the risk for raised tension at the protests. Cyabra was able to discover the negative comments, some of which posed a serious threat of damage to the brand’s reputation.
#Brand Reputation
Fill up the form below and receive the full report directly to your inbox
Related reports
Disinformation Networks Targeted Rafale Jets to Favor Iran and Pakistan
July 8, 2025
Cyabra uncovers coordinated disinformation networks smearing Rafale while boosting Iran and Pakistan’s jets.

Citibank
July 2, 2022
Inauthentic users create one-third of negative content regarding Citibank, primarily on Facebook.

Microsoft Hit by Fake Profile Campaign Over “AI Layoffs”
August 21, 2025
Cyabra revealed a coordinated disinformation campaign on X surrounding Microsoft’s "AI-driven layoffs", pushed by fake accounts amplifying divisive narratives to damage the company’s reputation.

