UK Vaccine Disinformation Report

A planned campaign spreading Covid vaccine disinformation on Twitter and Facebook.

As the vaccine rollout took place, misinformation sprang up on Twitter and Facebook warning people not to get it because it contained a microchip. Others posted against it on religious grounds. Of 66,000 profiles taking part in the conversation, just under 10% were found to be inauthentic profiles. Communities of posters were uncovered. In one of these communities, 55.1% of members were bad actors.

#National Security

Share this report
Facebook comments urging people not to get the Covid vaccine, calling it ‘MARK OF THE BEAST’ and ‘NOT a vaccine’, with a parent saying they won’t let their children receive it, illustrating online vaccine disinformation
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Fake Campaign Targeting Ninestar Studios on X

April 14, 2025

Cyabra uncovered a coordinated disinformation campaign designed to undermine Ninestar Studios’ reputation.

Network map showing clusters of coordinated accounts alongside example boycott posts flagged as fake in the Ninestar Studios disinformation campaign

#Brand Reputation, Threat Actors

Ticketmaster Impersonations

March 21, 2023

An analysis of fake profiles impersonating Ticketmaster customer service pages.

Three Facebook cover photo updates from a Ticketmaster UK Customer Service page displaying a navy background with prominent gold text reading VIP

#Brand Reputation

EA Sports and FIFA 23

August 18, 2022

Analysis of #boycottFIFA23 and negative sentiment regarding the upcoming game FIFA 23.

Real Madrid player leaps to head the ball against PSG defenders in a crowded stadium during an in-game moment from FIFA 22

#Brand Reputation