UK Vaccine Disinformation Report

A planned campaign spreading Covid vaccine disinformation on Twitter and Facebook.

As the vaccine rollout took place, misinformation sprang up on Twitter and Facebook warning people not to get it because it contained a microchip. Others posted against it on religious grounds. Of 66,000 profiles taking part in the conversation, just under 10% were found to be inauthentic profiles. Communities of posters were uncovered. In one of these communities, 55.1% of members were bad actors.

#National Security

Share this report
Facebook comments urging people not to get the Covid vaccine, calling it ‘MARK OF THE BEAST’ and ‘NOT a vaccine’, with a parent saying they won’t let their children receive it, illustrating online vaccine disinformation
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Android – Social Media Analysis

June 20, 2024

Cyabra analyzed the influence of fake profiles discussing Android on X and Facebook.

Line chart comparing authentic and inauthentic Twitter accounts (1,742 total) with a highlighted spike in late May, showing 27% inauthentic profiles, plus thumbnail cards of three accounts marked as fake

#Brand Reputation

Climate Change

July 18, 2022

Authentic users are spreading disinformation about the climate change “hoax”.

Illustration of a man using a laptop while social media icons and phrases like “#Fake” and “Hoax!” float above, next to a flaming Earth and rising thermometer representing climate change skepticism online

#National Security

How Fake Accounts Fueled the De Beers Backlash

August 17, 2025

Cyabra's technology revealed fake profiles shaping global criticism of De Beers.

#Brand Reputation, Threat Actors