Cyabra Live Session
Rage Farming & Reputation Risk: What Brands and Organizations Must Know

Social media has turned into a battleground where rage, not truth, wins. What was once organic backlash is now a manufactured weapon. Rage farming is a deliberate tactic used to hijack brand messaging, polarize audiences, and incite coordinated attacks. And it’s only getting more sophisticated.

In this session, renowned crisis communications expert Philippe Borremans, author of “Understanding and Combating Rage Farming”, joined Cyabra to unpack this escalating threat, and show how organizations can detect, respond to, and recover from it.

Watch this on-demand session to learn:

• How rage farming works, and why it’s so effective at weaponizing narratives
• Why rage campaigns succeed, and how platforms reward them
• How to build a “Truth Bank” to anchor your messaging under attack
• Why early detection and response within the first 24 hours is critical
• How to protect your comms, your people, and your public trust