Finding two main characteristics of how to identify an effective fake account

Cyabra determined characteristics of fake accounts capable of reaching large audiences.

Cyabra found that fake accounts presenting as a woman will help the account gain more reach compared to presenting it as a male.

Moreover, age ranges, particularly 12-25, are most effective in gaining traction and reaching a larger audience with their content.

#Threat Actors

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Bar chart showing number of detected fake accounts by age group: 12–25 around 8,000, 26–32 about 3,500, 33–46 roughly 1,800, and 47–62 under 500
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