Lou DeCosmo: How PepsiCo Uses Cyabra to Protect Brand Reputation
Hear from Lou DeCosmo, Senior Director of Corporate Reputation Strategy and Insights at PepsiCo
Cyabra is Named a Market Shaper in the June 2026 Gartner® Emerging Market Quadrant for Narrative Intelligence – Startup Vendors
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In the past, disinformation was a term we would have used to describe election interference, civil unrest, or public protest.
But in recent years, disinformation has become a major issue for fashion brands, banks, supermarket chains, telecom companies, and many others.
These new attacks are called Brand Disinformation.
David Bar-Aharon, Cyabra’s head of private sector sales, tells you all about it in our latest video.
Hear from Lou DeCosmo, Senior Director of Corporate Reputation Strategy and Insights at PepsiCo
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