Analysis of fake accounts discussing Brexit and the harm of negative messaging.
The UK’s departure from the European Union provoked a great deal of discussion on Facebook and Twitter. Nearly 129k profiles taking part in the discussion were scanned, of which some 6.3% were found to be fake. Cyabra identified an orchestrated campaign by fake accounts to spread negative feelings regarding Brexit, and identified the main accounts spreading this content.
#Social Listening, Social Media, Twitter, United Kingdom
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Cyabra is a social threat intelligence company.
Cyabra uncovers threats to your company, product, people, and places by exposing disinformation, GenAI content, and taking down malicious actors and bot networks online.