Brand Reputation

Fake Profiles Grill Burger King Online

Fake Profiles Grill Burger King Online

Cyabra’s latest deep dive into #BoycottBurgerKing reveals that nearly 40% of the profiles pushing the negativity are fake! The online boycott was massively amplified by these bots, tarnishing BK’s reputation…

Bots Bash Team Fortress 2 In-Game and On Social

Bots Bash Team Fortress 2 In-Game and On Social

Cyabra uncovered fake profiles discussing the game Team Fortress 2. Ironically, the movement, which used hashtags #SaveTF2 and #FixTF2 formed because gamers expressed their discontent with the vast amount of…

Ozempic Attacked: Fake Profiles, Misinformation, and Illegal Sales

Ozempic Attacked: Fake Profiles, Misinformation, and Illegal Sales

Cyabra uncovered two types of attacks directed at Ozempic: fake profiles spreading fear and disinformation, and illegal sales of the prescription drug.

Fake Profiles Pump Up Planet Fitness Boycott

Fake Profiles Pump Up Planet Fitness Boycott

Gym chain Planet Fitness found itself facing boycott calls on X for the gym’s handling of transgender rights issues after an incident in the women’s locker room.  Cyabra uncovered that…