Cyabra Launches Deepfake Detection

Saudi Arabia ‘Neom Project’

An analysis of portions of fake accounts commenting on the Neom Project.

Saudi Arabia plans to build an eco-friendly city called ‘The Line’. The project has sparked discourse on both Facebook and Twitter, with some praising the city’s green credentials, and others criticizing the impact on Saudi citizens. Analysis of 49,485 profiles found that 14.3% were fake. On Twitter, these included an orchestrated campaign dedicated to praising the project and spreading information about its development.

#National Security

Share this report
Area chart showing October 1, 2021 social media activity about the NEOM project; blue line represents all content peaking at nearly 70,000 posts around noon, orange line shows negative content (~7,000 posts), and red line indicates content from fake profiles (~7,500 posts)
Share this report

Fill up the form below and receive the full report directly to your inbox

Related reports

Pandora Papers

October 2, 2021

Identifying inauthentic accounts leading the discussion on Pandora Papers in Korea.

Two Twitter replies discussing tax amnesty, Panama Papers, and Pandora Papers on a purple gradient background

#National Security

Pride Month and Rainbowashing

June 18, 2022

Consumer rage grows as brands celebrate Pride Month while supporting anti-LGBTQ politicians.

US dollar bills scattering across rainbow flag stripes, symbolizing brands profiting from Pride Month

#Brand Reputation

TF2 – Fake Activity Analysis

June 3, 2024

Cyabra analyzed the sentiment and fake accounts discussing TF2 on X.

Cyabra dashboard table listing Twitter profiles and #FixTF2 tweets, with columns for author, network, sentiment, authenticity labels marked inauthentic, and tweet snippets

#Brand Reputation