Blog
Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!
Rage Farming & Reputation Risk: What Brands & Organizations Must Know
What Makes Fake Profiles Effective? A New Research by Cyabra
A new analysis by Cyabra studied some of the most effective fake campaigns in the past year, and discovered that fake profiles impersonating women were...
Hundreds of Millions Exposed to Pro-Trump Fake Profiles
Over the course of two months, Cyabra has researched conversations about the upcoming presidential elections, and uncovered two pro-Trump campaigns, led by fake profiles, which...
Fake Profiles Pump Up Planet Fitness Boycott
Gym chain Planet Fitness found itself facing boycott calls on X for the gym's handling of transgender rights issues after an incident in the women’s...
Bots Sweep the Supermarket: #BoycottLoblaws
Canadian supermarket giant Loblaws has been under a wave of protest and calls for boycotts online. While the protest started as a legitimate consumer-led resentment,...
Brand Disinformation: When Bots Attack
Here’s a fact: fake profiles are expanding - not only in volume but in impact. While in the past, creating a fake profile required manual...
Bots Sell Illegal Netflix Logins
Despite Netflix dedicating numerous resources to fighting account theft, Cyabra has identified an army of online bots engaged in an illegal campaign to promote sales...
1 in 4 Profiles in #BoycottWaitrose Is Fake
British supermarket chain Waitrose, with over 300 stores and £7 billion ($8.8bn) in revenue, is going through a significant brand reputation crisis online. But how...
How to Grow Your Business and Stay Competitive Using Social Media Insights
Social media has allowed everyone on the planet to openly share their thoughts and opinions. Over time, companies have noticed that tracking public sentiment on...
How Individuals Can Identify and Protect Themselves From Fake News on Social Media
Fake news refers to fabricated information that’s spread with the intent to deceive the population. Although false stories have been disseminated throughout human history, the...
Strategies for the Public Sector to Combat Social Media Disinformation
The spread of disinformation and misinformation is one of the biggest challenges governments face around the world, making it difficult for them to protect the...
Why Social Listening is Important For Companies
Social media has revolutionized the way companies connect with their customers, making it easier than ever to get feedback on their products and services in...
The Evolution of Disinformation Tactics: From Roman Empire to the Modern Age
Disinformation is a term that has been frequently used in recent times due to the widespread nature of it. The effects of disinformation are far-reaching,...
The Power of Influence: Impact of Social Media Personalities on the World
In today's digital age, social media personalities wield great power in influencing cultural trends. These influencers, using their massive online followings, have become key players...
Iran Helicopter Crash: Fake Profiles Fuel Conspiracy Theories
Moments after it was officially announced that Iranian President Ebrahim Raisi had died in a helicopter crash, conspiracy theories started to spread on social media....
How to Manage PR Crises in the Age of Social Media
The growth of social media has allowed everyone to share their opinions and thoughts with billions of people around the world in a matter of...
Keeping Track Of Your Brand Mentions
The global spread of social media has made it very easy for brands and companies to connect with their customers. Unfortunately, there are drawbacks to...
Under Siege: Why Fake Social Media Accounts are a Threat to Businesses Today
Fake profiles are accounts used by threat actors in order to anonymously stir up controversy on various topics, damaging the reputation of large entities such...
Threat Actors: What They Are and How to Protect Your Brand
The rise and rapid spread of the internet has seamlessly connected the digital and the physical world. The near-instant flow of information has tremendously helped...
