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Disrupting Disinformation: Cyabra & Lew’LaraTBWA Announce Social Monitoring Partnership

Disrupting Disinformation: Cyabra & Lew’LaraTBWA Announce Social Monitoring Partnership

Brazilian PR agency Lew’LaraTBWA is known for representing brands that disrupt the creative space.  Like when they launched the new Nissan Versa by covering it with stickers of tweets complaining…

Social Media Narratives Impact on Moving Markets

Social Media Narratives Impact on Moving Markets

Brokerage firms are one of the few broad classes of organizations that have yet to prioritize social media strategies, but a swift change is expected after the financial services industry…

Vaccine Disinformation: Part Three

Vaccine Disinformation: Part Three

Following the global rollout of the COVID-19 vaccine, the world has experienced an alarmingly high level of disinformation campaigns on social media platforms. Bad actors and fake profiles are pushing…

#BoycottSephora: A Case Study

#BoycottSephora: A Case Study

How a Brand’s Image can be Destroyed in Seconds On January 29, makeup influencer Amanda Ensing shared a sponsored video featuring Sephora products on Instagram. What next transpired was a…

Vaccine Disinformation: Part Two

Vaccine Disinformation: Part Two

In ongoing efforts to protect the public from COVID-19 disinformation, Cyabra continuously analyzes the thousands of conversations taking place across social media regarding COVID-19 vaccines. Following the first report of…

Vaccine Disinformation- What Does it Really Mean?

Vaccine Disinformation- What Does it Really Mean?

Vaccine Disinformation- What Does it Really Mean? As the world begins to deploy COVID-19 vaccinations, the news is flooded with articles about the threat of vaccine disinformation. These articles claim…

Vaccine Disinformation: Part One

Vaccine Disinformation: Part One

With COVID-19 vaccines currently being developed and deployed worldwide, the public now faces its next public health challenge- that of disinformation. In efforts to shed light on some of the…

Chinese Disinformation Campaign

Chinese Disinformation Campaign

Background With a long history of diplomatic tension between China and Australia, relations in the first half of 2020 significantly deteriorated. In April 2020, Australian Prime Minister Scott Morrison called…

Fake news spread on social media does real harm to our divided society | Opinion

Fake news spread on social media does real harm to our divided society | Opinion

By Scott Mortman, Senior Advisor at Cyabra When President Trump announced on social media that he had been diagnosed positive for the coronavirus, a huge number of people on social-media…