Give Clients Confidence in a World Full of Noise

Cyabra equips PR agencies with real-time tools to detect fake narratives, identify bot-driven backlash, and understand whether a trend is real - so your clients are backed by real data, not assumptions.

Request a Demo

Built for PR Agencies

Client Services & Strategy Icon

Client Services & Strategy

Provide real-time detection of narrative threats - before advising client action.

Crisis Response Icon

Crisis Response

Detect disinformation attacks or fake backlash early and contain it with evidence-based reporting.

Data, Analytics, & Insights Icon

Data, Analytics, & Insights

Base campaigns on real audience behavior, not synthetic sentiment and manipulated data.

Reputation Monitoring Icon

Reputation Monitoring

Protect high-profile clients from manufactured reputation attacks or impersonation.

To protect the reputation of a brand, making sure that we understand what is fake and what is real is critical. Now that we've got Cyabra as part of our data stack, we've got new ways to protect our clients from misinformation.

Jonny Bentwood
Global President of Data & Analytics, Golin

Cyabra Delivers the Insights Others Miss

Narrative Authenticity Analysis

Track the source and authenticity of any trend - whether it’s real or bot-driven / coordinated.

Disinformation Campaign Detection

Identify false narratives gaining traction and trace them back to their origin.

Client Crisis Monitoring

Set alerts for executive mentions, brand spikes, or hostile campaigns across platforms.

Synthetic Media Detection

Spot deepfake videos and AI-generated or altered media that pose reputational risk.

Bot & Sock Puppet Identification

Detect inauthentic actors simulating outrage, praise, or public debate.

Narrative Authenticity Analysis Disinformation Campaign Detection Client Crisis Monitoring Synthetic Media Detection Bot & Sock Puppet Identification

Why PR Agencies are Targets - and Gatekeepers

Today’s comms landscape moves at algorithmic speed. Clients rely on your firm to distinguish a real reputational threat - but coordinated attacks, fake accounts, and AI-generated dis- and misinformation are shaping public perception faster than human monitoring can keep up. The difference between reacting and overreacting could be a thousand bots amplifying a fake backlash. Cyabra helps PR professionals stay ahead of emerging threats by separating authentic sentiment from coordinated manipulation.

Common threats include:

Bot farms hijacking hashtags or manipulating narrative to stir outrage
Inauthentic backlash micro-targeting clients or executives
Deepfakes and AI-generated content impacting client leadership credibility
Coordinated smears ahead of product launches or announcements

Why Cyabra?

Real-Time
Alerts

Be notified instantly when disinformation, misinformation or other manipulation is detected around your brand, executives, or trending risky topics.

Profile-Level
Authenticity

Cyabra analyzes accounts, not just mentions - so you see the who, not just the what.

Precision
Narrative Mapping

Visualize how a disinformation campaign starts, spreads, and gains traction - across channels and clusters.

AI-Powered
Insights

Multi-language NLP and bot behavior models trained for social and financial threat patterns.

Cyabra Named Innovation Leader by Frost & Sullivan

By uncovering fake accounts and tracking disinformation waves, Cyabra empowers organizations to protect their brand reputation...

Built for Secure, Compliant Environments

Managed Services

In-depth reports by Cyabra’s analysts, translating data into actionable insights

Real-time Alerts

An early warning system that helps you detect and act on emerging threats

SaaS Platform

Fast onboarding, plug-and-play access for corporate teams

On-Prem

Deploy Cyabra within your secure environment for full data control and compliance

API Access

Custom integrations with existing financial risk systems

Case Studies

Frequently Asked Questions

PR agencies are increasingly operating in environments where coordinated inauthentic activity can distort public perception of the brands and organizations they represent. Understanding whether online discourse is organic or manipulated is essential to building an accurate picture and advising clients with confidence.

Online conversations around brands or issues frequently include a mix of authentic engagement alongside automated accounts, fake profiles, and coordinated activity. Cyabra identifies these patterns to help agencies distinguish genuine public response from manufactured pressure.

Traditional tools focus on coverage, sentiment, or reach. Cyabra analyzes account behavior and network dynamics to reveal how narratives are actually being shaped and amplified, giving agencies a layer of intelligence that standard monitoring cannot provide.

Cyabra enables sharper campaign planning, more accurate issue monitoring, and faster, more confident responses during crises. By understanding whether narrative shifts are organic or driven by coordinated activity, agencies can advise clients with evidence rather than assumption.

Cyabra analyzes publicly available online conversations and observable account behavior related to brands, organizations, and public issues, identifying patterns within digital discourse that reveal the authenticity and origin of online narratives.

Request a Demo

Learn how Cyabra can help PR agencies.

ALERTS

Sleep easy with real-time 24/7 alerts, proactively informing you of attacks and crises as they occur.

DETECT

Identify manipulated content, coordinated activity, and inauthentic actors distorting information environments.

MITIGATE

Enable swift and strategic response by translating evidence into clear mitigation steps at scale.