Each month, Cyabra’s experts share the articles, reports, and investigations shaping the conversation around misinformation, narrative intelligence and deepfakes. This July, from disinformation targeting brands and elections to shifting news consumption habits, one thing is clear: as narratives become easier to create and amplify, distinguishing authentic conversations from coordinated influence is more critical than ever.
AI-Powered Disinformation Is Becoming a Brand Risk Marketers Can’t Ignore
Gartner
“Disinformation is no longer just a cybersecurity, legal or public affairs issue. It is a brand issue…false or misleading narratives can now spread faster, scale further and do more damage to brand trust, customer relationships and business performance.”
Reuters Institute 2026 Digital News Report: Social Media Overtakes Traditional News as Trust Concerns Grow
Reuters Institute Digital News Report 2026
“There is continued change in news consumption in favour of social media, video networks and, more recently, AI. At the same time, concerns about trust in news, about misinformation, and about the wider impact of these platforms are all increasing”
Harvard Researchers Examine 38 Years of Misinformation Coverage
Harvard Kennedy School – Misinformation Review
“The media have made misinformation conversations part of daily life…propaganda was the dominant term used by major newspapers prior to 2016, when term frequency and variety increased, peaking in 2020.”
AI Fake News Sites Prepare to Target U.S. Midterm Elections
Cybernews (reporting on Check Point Research)
“Hackers are already preparing themselves to disrupt the integrity of the upcoming midterm elections. However, they’re not targeting voting machines or ballots. Rather, they’re focusing on manipulating public opinion.“
Full Fact Calls the Information Environment “Critical Infrastructure”
Full Fact Report 2026
“The onus shifts from simply avoiding “fake news” to actively cultivating a robust internal filter. This is why being truly informed goes beyond just reading the headlines; it requires a deep, almost skeptical, engagement with every piece of content we consume”
