Brand Reputation
Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!
Bots Bash Team Fortress 2 In-Game and On Social
Cyabra uncovered fake profiles discussing the game Team Fortress 2. Ironically, the movement, which used hashtags #SaveTF2 and #FixTF2 formed because gamers expressed their discontent...
Ozempic Attacked: Fake Profiles, Misinformation, and Illegal Sales
Cyabra uncovered two types of attacks directed at Ozempic: fake profiles spreading fear and disinformation, and illegal sales of the prescription drug.
Fake Profiles Pump Up Planet Fitness Boycott
Gym chain Planet Fitness found itself facing boycott calls on X for the gym's handling of transgender rights issues after an incident in the women’s...
Bots Sweep the Supermarket: #BoycottLoblaws
Canadian supermarket giant Loblaws has been under a wave of protest and calls for boycotts online. While the protest started as a legitimate consumer-led resentment,...
Brand Disinformation: When Bots Attack
Here’s a fact: fake profiles are expanding - not only in volume but in impact. While in the past, creating a fake profile required manual...
Bots Sell Illegal Netflix Logins
Despite Netflix dedicating numerous resources to fighting account theft, Cyabra has identified an army of online bots engaged in an illegal campaign to promote sales...
1 in 4 Profiles in #BoycottWaitrose Is Fake
British supermarket chain Waitrose, with over 300 stores and £7 billion ($8.8bn) in revenue, is going through a significant brand reputation crisis online. But how...
How to Grow Your Business and Stay Competitive Using Social Media Insights
Social media has allowed everyone on the planet to openly share their thoughts and opinions. Over time, companies have noticed that tracking public sentiment on...
Why Social Listening is Important For Companies
Social media has revolutionized the way companies connect with their customers, making it easier than ever to get feedback on their products and services in...
