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Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!

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TrustOps: The New Discipline for a World Without Truth

TrustOps: The New Discipline for a World Without Truth

TrustOps is the new enterprise discipline for combating AI-powered disinformation, transforming “trust” from a value into an operational framework for security, governance, and resilience. Based on Gartner’s World Without Truth.

TD Bank Reputation Crisis: A Brand Disinformation Case Study

TD Bank Reputation Crisis: A Brand Disinformation Case Study

TD Bank’s financial scandal spiraled into a full-scale reputational crisis when coordinated disinformation campaigns amplified public outrage across social media. Cyabra’s analysis uncovered that nearly a quarter of accounts driving…

How Microsoft’s “AI-related Layoffs” Were Weaponized to Spread Disinformation

How Microsoft’s “AI-related Layoffs” Were Weaponized to Spread Disinformation

Cyabra's Investigation revealed a disinformation campaign surrounding Microsoft's "AI-related layoffs", pushing false narratives, AI-generated images and deepfakes that successfully influenced authentic users to call for boycotts.

How Fake Profiles Amplified Cracker Barrel’s $100M Logo Crisis

How Fake Profiles Amplified Cracker Barrel’s $100M Logo Crisis

Cyabra uncovered that 21% of profiles attacking Cracker Barrel's logo change were fake accounts, generating 4.4M potential views and contributing to a 10.5% stock drop worth $100M in market value.

American Eagle Sydney Sweeney Backlash Amplified by Fake TikTok Profiles

American Eagle Sydney Sweeney Backlash Amplified by Fake TikTok Profiles

Research reveals 15% of American Eagle's TikTok campaign critics were fake accounts that generated 77,000+ engagements, turning a normal ad into a PR crisis. Learn how brands can detect and…

Defending Brands and Executives in the Age of Disinformation

Defending Brands and Executives in the Age of Disinformation

When false narratives can go viral in seconds, the old “first hour” of crisis response is now the first 60 seconds. Cyabra’s From Paralysis to Preparedness event shared expert strategies…

Cyabra Launches Brand & Entertainment Council: New Alliance Against Brand Disinformation 

Cyabra Launches Brand & Entertainment Council: New Alliance Against Brand Disinformation 

Cyabra forms elite Brand & Entertainment Council with leaders from UTA to combat disinformation that have damaged celebrities and major brands. Learn how they're fighting back!

How Fake Profiles Fueled #BoycottAmazon

How Fake Profiles Fueled #BoycottAmazon

When Target announced plans to roll back its DEI initiatives, backlash spread like wildfire, with hashtags #BoycottTarget and #CancelTarget dominating the conversation, stock prices dropping, and massive online outrage. Cyabra's…