DeepSeek’s Breakthrough Sparks National Pride in China
Rotem Baruchin is a multi-platform storyteller and content lead at Cyabra. From cinematic scripts and game design to deep-tech marketing, she has spent her career crafting narratives that engage and inform. A published author and Tel Aviv University Cinema alumna, she translates complex data into compelling brand and public sector narratives. Rotem’s expertise lies in deconstructing how stories influence audiences across diverse media platforms.
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A recap of some of the most significant disinformation-fueled attacks and boycotts against major companies in 2024 - and what we can learn from them:
A recap of some of the most significant disinformation-fueled attacks and boycotts against major companies in 2024 - and what we can learn from them: part 2
Each month, our experts at Cyabra list some of the interesting articles, items, essays, and stories they’ve read this month. Come back every month for the current brand disinformation and…