AUTHOR

Rotem Baruchin

Rotem Baruchin is a multi-platform storyteller and content lead at Cyabra. From cinematic scripts and game design to deep-tech marketing, she has spent her career crafting narratives that engage and inform. A published author and Tel Aviv University Cinema alumna, she translates complex data into compelling brand and public sector narratives. Rotem’s expertise lies in deconstructing how stories influence audiences across diverse media platforms.

Latest blog posts by Rotem Baruchin

Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!

The Israel-Hamas War Reveals How Social Media Sells You the Illusion of Reality

The Israel-Hamas War Reveals How Social Media Sells You the Illusion of Reality

EU Investigates Musk’s X, As Harmful Content Surges From Israel-Hamas War

EU Investigates Musk’s X, As Harmful Content Surges From Israel-Hamas War

X Fumbles First Big Musk-Era Test of Content Policies After Israel Attack

X Fumbles First Big Musk-Era Test of Content Policies After Israel Attack

Israel-Hamas War: Threat Intelligence Startup Unearths Thousands of Fake Accounts

Israel-Hamas War: Threat Intelligence Startup Unearths Thousands of Fake Accounts

1 in 4 Profiles Are Pro-Hamas Fake Accounts: The Online Battlefront

1 in 4 Profiles Are Pro-Hamas Fake Accounts: The Online Battlefront

Hamas’ assault on Israel is aided by a coordinated influence operations campaign involving tens of thousands of fake profiles. In their efforts to gain worldwide public support, these fake profiles…

X Criticised for Enabling Spread of Israel-Hamas Disinformation

X Criticised for Enabling Spread of Israel-Hamas Disinformation

Protect Your Executives From Social Media Threats

Protect Your Executives From Social Media Threats

The field of executive protection has always been a challenge for enterprise companies, and is known to grow in tandem with a company’s growth. Threats against CEOs, board members, and…