AUTHOR

Rotem Baruchin

Rotem Baruchin is our talented marketing content manager with extensive experience in creative writing and content development. 


Rotem has a rich background in scriptwriting, game writing, and content management, having worked with various organizations including Tel Aviv Municipality and Toya. With a strong foundation in cinema and scriptwriting from 
Tel Aviv University, Rotem has published numerous short stories and scripts for diverse media platforms.

Latest blog posts by Rotem Baruchin

Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!

Bots Bash Team Fortress 2 In-Game and On Social

Bots Bash Team Fortress 2 In-Game and On Social

Cyabra uncovered fake profiles discussing the game Team Fortress 2. Ironically, the movement, which used hashtags #SaveTF2 and #FixTF2 formed because gamers expressed their discontent with the vast amount of…

5 Triggers for Online Attacks Against Brands

5 Triggers for Online Attacks Against Brands

Brands and companies are the number one target of malicious actors’ attacks on social media. In a way, they are easy prey because they have a large following and impact…

10 Ways to Spot a Fake Social Media Profile

10 Ways to Spot a Fake Social Media Profile

With so many accounts on social media, recognizing a fake profile can be a daunting task, especially for people who are not tech-savvy. It is estimated that 4-6% of profiles…

Tracking Disinformation Following Biden’s Announcement

Tracking Disinformation Following Biden’s Announcement

Cyabra analyzed online discourse following Biden’s announcement, and uncovered two fake campaigns attacking Harris and Biden and pushing pro-Trump content, and third campaign that latched onto the raging election discourse…

How Modern Hackers Exploit Human Psychology With Cognitive Hacking

How Modern Hackers Exploit Human Psychology With Cognitive Hacking

An average person’s image of hacking may be that of an exaggerated scene from a 1990s action movie, featuring a genius teenager sitting in front of their computer with a…

Ozempic Attacked: Fake Profiles, Misinformation, and Illegal Sales

Ozempic Attacked: Fake Profiles, Misinformation, and Illegal Sales

Cyabra uncovered two types of attacks directed at Ozempic: fake profiles spreading fear and disinformation, and illegal sales of the prescription drug.

The Role of AI in Combating Social Media Threats

The Role of AI in Combating Social Media Threats

The sheer amount of content posted every day on social media platforms is staggering – every minute, millions of images, videos, and messages are shared across various social media networks,…

An Announcement From Cyabra

An Announcement From Cyabra

Cyabra Plans to List on NASDAQ Through a Business Combination with Trailblazer Merger Corporation

Cyabra, a startup helping companies and governments detect disinformation, plans to go public via SPAC

Cyabra, a startup helping companies and governments detect disinformation, plans to go public via SPAC