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AUTHOR

Rotem Baruchin

Rotem Baruchin is a multi-platform storyteller and content lead at Cyabra. From cinematic scripts and game design to deep-tech marketing, she has spent her career crafting narratives that engage and inform. A published author and Tel Aviv University Cinema alumna, she translates complex data into compelling brand and public sector narratives. Rotem’s expertise lies in deconstructing how stories influence audiences across diverse media platforms.

Latest blog posts by Rotem Baruchin

Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!

Musk’s Questions About Twitter Bot Problem Spur Race for Answer
May 26, 2022

Musk’s Questions About Twitter Bot Problem Spur Race for Answer

Threat Actors
Joe Rogan Weighs In on Johnny Depp, Amber Heard Bot Claims
May 17, 2022

Joe Rogan Weighs In on Johnny Depp, Amber Heard Bot Claims

Brand Reputation
What’s Really Driving the Memeing of the Johnny Depp–Amber Heard Trial?
May 17, 2022

What’s Really Driving the Memeing of the Johnny Depp–Amber Heard Trial?

Brand Reputation
Johnny Depp v. Amber Heard: Nearly 11% of Twitter accounts participating in discourse are fake
May 17, 2022

Johnny Depp v. Amber Heard: Nearly 11% of Twitter accounts participating in discourse are fake

Threat Actors
How brands can be at the forefront of the fight against misinformation online
May 17, 2022

How brands can be at the forefront of the fight against misinformation online

Brand Reputation
YouTube creators are pivoting their videos to Depp v. Heard content and raking in millions of views
May 17, 2022

YouTube creators are pivoting their videos to Depp v. Heard content and raking in millions of views

Brand Reputation
What is the number of fake accounts and bots on Twitter? Elon Musk has put his purchase on hold (Spanish)
May 17, 2022

What is the number of fake accounts and bots on Twitter? Elon Musk has put his purchase on hold (Spanish)

Threat Actors
Researchers believe Twitter is downplaying spread of fake accounts on its platform
May 17, 2022

Researchers believe Twitter is downplaying spread of fake accounts on its platform

Threat Actors
Do spam bots really comprise under 5% of Twitter users? Elon Musk wants to know
May 17, 2022

Do spam bots really comprise under 5% of Twitter users? Elon Musk wants to know

Threat Actors

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