Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!
37% of profiles discussing holiday boycotts are fake—far above normal levels. As "We Ain't Buying It" targets major retailers, PR teams must distinguish between genuine consumer concerns and manufactured outrage.
Cyabra’s November analysis of the Starbucks barista strike revealed that this major brand crisis spiked sharply leading up to Starbucks' Red Cup Day, with negativity toward the brand intensifying massively,…
Cyabra's research shows that climate misinformation surged over the past year, with fake profiles becoming more coordinated and influential. Their engagement nearly doubled, pushing denial narratives deeper into online discourse…
This practical playbook equips corporate communications professionals with a systematic daily routine to proactively defend brand reputation against social media threats, including coordinated campaigns, fake accounts, and content manipulation. It provides…
