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AUTHOR

Rotem Baruchin

Rotem Baruchin is a multi-platform storyteller and content lead at Cyabra. From cinematic scripts and game design to deep-tech marketing, she has spent her career crafting narratives that engage and inform. A published author and Tel Aviv University Cinema alumna, she translates complex data into compelling brand and public sector narratives. Rotem’s expertise lies in deconstructing how stories influence audiences across diverse media platforms.

Latest blog posts by Rotem Baruchin

Read our blog for insights on combating digital threats, understanding social media trends, and enhancing brand protection through innovative strategies!

GenAI: The New Weapon for Bad Actors
Oct 26, 2023

GenAI: The New Weapon for Bad Actors

The introduction of GenAI altered the online threat landscape significantly. Bad actors have long ago learned to harness social media for their needs – conducting social engineering attacks, engaging in…

Threat Actors
Cyabra – Unmasking Cyber-Deception: Hamas’ Counterfeit Campaign
Oct 24, 2023

Cyabra – Unmasking Cyber-Deception: Hamas’ Counterfeit Campaign

National Security
Watch How Cyabra Uses Its Capabilities to Uncover Pro-hamas Fake News and Propaganda
Oct 23, 2023

Watch How Cyabra Uses Its Capabilities to Uncover Pro-hamas Fake News and Propaganda

National Security
The Israel-Hamas War Reveals How Social Media Sells You the Illusion of Reality
Oct 15, 2023

The Israel-Hamas War Reveals How Social Media Sells You the Illusion of Reality

National Security
EU Investigates Musk’s X, As Harmful Content Surges From Israel-Hamas War
Oct 13, 2023

EU Investigates Musk’s X, As Harmful Content Surges From Israel-Hamas War

National Security
X Fumbles First Big Musk-Era Test of Content Policies After Israel Attack
Oct 13, 2023

X Fumbles First Big Musk-Era Test of Content Policies After Israel Attack

National Security
Israel-Hamas War: Threat Intelligence Startup Unearths Thousands of Fake Accounts
Oct 11, 2023

Israel-Hamas War: Threat Intelligence Startup Unearths Thousands of Fake Accounts

National Security

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